Joining the Dots of Innovation

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Joining the Dots of Innovation

Mar 3 @ 2:00 pm - 4:00 pm

Innovation is not just bold new ideas or solving a singular problem, innovation is not even just a lightbulb moment or an inventive step.

Who’ll be presenting this webinar?


Smallfry is a strategy led, innovation & design consultancy based in Coventry, at the heart of the West Midlands. Operating globally, we offer research, innovation strategy, marketing, industrial design, engineering, and 50 years of experience to deliver market leading products and services across the consumer, industrial, FMCG and medical sectors.

Guest Speaker: Jono Gilworth

Jono first found his passion for product based problem solving during his degree in sports science where he enjoyed applying complex biomechanical theories to his own decision making when looking for the right running and football gear. This has led to a fruitful career spanning product development, innovation and strategy roles across some of sportswear’s biggest brands. From the first circular knit football jersey for world cup 2018, to establishing performance ranges and innovation projects at the UK’s first sportswear unicorn, Jono has focussed his energy on an empathetic approach to product creation. Now in house at Smallfry, Jono is applying this same methodology across a range of industries and challenges unearthing impactful solutions for our clients and collaborators.

About this event: Innovation is not just bold new ideas or solving a singular problem, innovation is not even just a lightbulb moment or an inventive step. Instead, it is the strategic alignment of a set of ingredients, a complex ecosystem of insights and actions. These things often exist already, innovation is simply joining the dots.

Who should attend this webinar?

This webinar is designed for local businesses that want to begin to incorporate innovation as part of their everyday practice, but don’t know where to start. SME leaders from health tech /medical device industry are welcome.

What will we cover?

Get a basic introduction to the concept of innovation and what this really means Understand the ingredients to successful innovation strategy

Hear case studies from businesses that are on a well-defined journey to establishing a innovation space, and the steps they took to get there

What outcomes can you expect from joining us?

After attending this webinar, you will:

• Understand the role of strategy in successful innovation

• Identify your own set of ingredients required for innovation strategy

• Understand the importance of collaboration in creating impactful innovation

• Find out where the quickest wins are to improve your business model